Most Downfall mashups are now being removed from youtube.How short sighted of the studio execs. How willfully stupid. If I were their shareholders I would demand the exec team resign - they have blantantly not maximised value.
Imagine if they'd taken a moment to think at all creatively, about how they could leveraged this massive exposure.
Off the top of my head...
1. ask all mashups to embedd a dynamic link at the end of the clip (an ad effectively) for the studio's latest film - massive, instant, cool exposure
2. put a confession button on each of the clips - ask everyone watching them to donate 10p to charity
3. get all the scriptwriters from the best mashups to work on scripts for the studio - if their clip has 1,000,000 views - they must be doing something right - have the stars in the scene film the movie / short film
4. film new clips of other dictators having similar shockers
5.do a deal with http://www.xtranormal.com/ and create an app which enables everyone to script a similar mashup - adopt a freemium model and diversify the studios' revenue base
instead
a blanked cull
in a connected world
a truly pathetic reaction....
