system two

system two
start-up thinking in the enterprise
Showing posts with label shreddies. Show all posts
Showing posts with label shreddies. Show all posts

Wednesday, 21 April 2010

37 Shreddies...

That's roughly how many shreddies make up 30grams - Kelloggs RDA for their product.

I then measured how much I pour in a small portion (I'm trying to watch my weight) - over 70grams.....

The RDA for cereals are meaningless - Kelloggs must know this, the government must know this - the consumer certainly does.

Why doesn't Kelloggs do something about it?