system two

system two
start-up thinking in the enterprise

Tuesday, 25 November 2008

the worst idea I've seen this year http://be-a-magpie.com/

Sending adverts through your twitter account - in other words asking users to exploit their mates for material gain.

Who, with even the most rudimentary knowledge of the post advertising world would think this is a good idea?


Or am i missing something?

2 comments:

  1. As they currently have no revenue stream whatsover and have apparently burned $25m already it may be their master plan to recoup some of the investment. Didn't Facebook try and buy them for$500m last year?

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  2. jonathan - I'm really sorry I missed this comment - crazy business model I agree - but I have to say since posting I'm beginning to understand why time strapped geeks love twitter - and why the data / api is useful - kills the conversation but I'm not so sure its going to go away as quickly as I thought!

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